The 'Saras Ajeevika Mela - 2021' was organised in which of the following city ?

The correct answer is D) Noida. Saras Aajeevika Mela is a national marketing fair for rural self-help group products, organised under the Ministry of Rural Development through the Deendayal Antyodaya Yojana-National Rural Livelihoods Mission (DAY-NRLM). The 2021 edition was held in Noida, Uttar Pradesh.

• Patna (A): Bihar hosts its own state-level SRLM fairs, but this is not the venue of the national Saras mela.
• Raipur (B): Chhattisgarh is a state that participates in Saras melas, but Raipur was not the 2021 host city.
• Lucknow (C): Lucknow is the state capital of UP, but the 2021 national mela was not held there.

The core concept is the rural livelihood and market linkage of SHWs, which connects to GS-II (government schemes and welfare programmes) and GS-III (inclusive growth, rural employment). For Mains, think of how such melas help women's economic empowerment and the marketing gap for rural artisans.

Trap: Aspirants pick the state capital of a state that appears in the news for a related fair, rather than remembering the specific host city of that year's national mela.